WHAT WE DO
CRV offers farmers the most diverse and complete package of breeding and management products and services. For every breeding goal CRV can deliver matching genetics. Farmers can choose from a wide portfolio of breeds as well as a wide choice of bulls within each breed. This freedom of choice is unequaled in the world of cattle improvement. The activities of CRV also include collection and processing of herd data, milk recording, herd book activities, on-farm services, management products, and the publishing of specialised magazines.
CRV is more than just a cattle improvement company. Established in 1874 CRV has a long history going back more than 135 years. At its core, CRV is a customer-focused co-operative owned by 30,000 farmers from The Netherlands and Flanders and is fully committed to adding value for its members.
CRV has locations all over the world, divided into business units per region, and a global distribution network. The business units are supported by its headquarters in The Netherlands. CRV works with enthusiastic employees who know the customers and their desires.
BETTER LIFE HEALTH
The Better Life Health index (BLH), expressed as a percentage, indicates the bull’s progeny will have a lower rate of health incidents like mastitis, lameness, difficult births or reproductive problems. CRV is the only company that calculates a breeding value for ketosis which is incorporated in BETTER LIFE HEALTH
The demand for A2 milk is growing with investor enthusiasm for business in the infant formula and natural health products sectors. CRV XSEED offers a range of A2 sires specifically for farmers who wish to enter this speciality market. A2 milk contains only the A2 type betacasein protein rather than the more common A1 protein commonly found in regular cows’ milk. It usually takes two cow generations through tailored A2 genetics (about ten years) to convert a herd to A2A2
BETTER LIFE EFFICIENCY
The Better Life Efficiency (BLE) index supports sustainable dairy farming by helping to reduce feed costs and increasing lifetime production, resulting in a lower enviromental footprint.
As the bulls in the Netherlands conception rates are continualy monitored – conception figures per bull can be calculated
61 Parfitt Avenue, Bloemfontein
PO Box 12025, Brandhof, 9324